The short answer
Open Content Planner from the Creavit Studio welcome screen (next to Record) or from the recorder. Tell it what your video is about. The AI researches the topic on the web and proposes a plan of 3 to 8 clips, usually 20 to 60 seconds in total: a hook of 3 seconds or less, then the substance, then a call to action. Each clip comes with a teleprompter script, a shot type, a shot list, references and a caption.
You then record clip by clip, re-take any clip you are not happy with, and press Finish. Creavit Studio joins the chosen takes into one project and opens the editor. The planner needs an AI agent: Claude Code or Codex installed on your Mac, or Local AI through Ollama.
What the planner is for
Most short videos fail before recording starts. The first three seconds do not make a promise, the middle tries to cover four ideas, and the ending has no next step. The Content Planner gives the video a structure before you press record, and it keeps the script next to you while you speak.
It works best for videos you present yourself: a product tip, a short tutorial, a feature announcement, a "three mistakes" explainer. You can show your face, your screen, or both.
The planner window is kept out of your recordings, like the teleprompter. You can leave it open beside the recorder and it will not appear in the capture.
Before you start
Set up an AI agent in the AI chat first. If no agent is available, the planner says so ("No AI found") and points you to the setup. Any of the three options works:
- Claude Code already installed on your Mac
- Codex CLI already installed on your Mac
- Local AI, a model running through Ollama on your Mac
Cloud agents tend to give stronger research and writing. Local AI keeps everything on your Mac, but plan quality depends on the model you run.
Step by step
1. Open Content Planner
On the welcome screen, click Content Planner next to Record, or open it from the recorder's tools. The recorder and the planner open together, so you can go from plan to recording without switching apps.
2. Describe the video
The planner asks "What do you want to make?" Answer with more than a topic. Useful details:
- Who it is for: "new users of our invoicing app", "designers who have never used Figma variables".
- The one outcome: what the viewer should know or do after watching.
- What you can show: your face, a screen flow, a physical product.
- Platform and length: "a 40-second vertical video for TikTok and Reels".
An example brief: "A 40-second vertical video for designers. Show how to export a component from our app as SVG. I'll record my screen and appear in a camera bubble. End by inviting them to try the free version."
3. Review the plan
The plan arrives as a list of clips. Open each one to see:
- the script for the teleprompter (you can choose Edit script and change the wording),
- the shot type: camera, screen, or screen + camera,
- a shot list split into Before you record and While recording,
- References and sources from the AI's web research,
- a suggested caption for the post.
The planner also keeps "Ideas for later": angles that did not fit this video but could become the next one.
Ask for changes in the chat ("Ask for any change…"). Typical requests: make it shorter, try another hook, add more energy, swap clips 2 and 3. The planner returns the whole updated plan and keeps the clips that stay the same, so takes you already recorded stay attached to them.
4. Record clip by clip
Select a clip and choose Start recording. Read from the script, follow the shot list, and stop when the clip is done. Each take is named after its clip, so you can find it later.
If a take is not right, choose Record again. You can watch any take before deciding. If you edit a script after recording it, the clip warns you that the script changed after this take, so you can record it again to match.
Recording in short clips has a practical benefit: a stumble costs you one 8-second clip, not the whole video.
5. Finish and open the editor
When every clip has a take you like, click Finish. Creavit Studio joins the chosen takes into one project and opens the editor. The recordings are also filed into a Base folder that the AI names after the topic, so the raw takes stay together.
6. Edit and publish
From here it is a normal Creavit Studio project. Typical next steps for a short video:
- add captions (see how to add captions to a screen recording),
- remove dead air between sentences (see how to remove silence),
- use a vertical layout with your face kept in frame,
- post or schedule it from the Export modal's Publish panel.
Keep ideas in the library
The planner's library has two lists. Ideas holds topics you saved with Save for later or New idea; choose Plan it when you are ready to turn one into a plan. Videos holds planned videos with their progress: Not started, a count such as "2 of 5 recorded", or Done.
This makes the planner useful for batching. Plan five videos on Monday, record clips whenever you have a quiet half hour, and finish each one when all its clips are recorded.
Limits and honest caveats
- The research can be wrong. The AI searches the web, but it can misread a source or rely on an outdated page. Check every fact, number and product claim against the references before you say it on camera.
- It plans, it does not edit. The planner produces a script and a shot list. The editing (captions, zooms, layout) still happens in the editor, by you or with the AI agent.
- It is built for short videos. A plan of 3 to 8 clips totalling 20 to 60 seconds suits reels and shorts. For a 15-minute course lesson, a written outline and the tutorial recording workflow fit better.
- Local models vary. With Local AI, a small model may produce weaker hooks or ignore parts of your brief. Ask for changes, or switch to a stronger agent for planning.
A quick checklist before you record
- The hook makes a clear promise in 3 seconds or less.
- Each clip covers one idea.
- The final clip tells the viewer what to do next.
- Facts in the script match the references.
- The shot type for each clip matches what you can actually show.
- Your camera, microphone and screen are ready for the first clip.
Common questions
Does the planner window show up in my recording?
No. Like the teleprompter, it is kept out of recordings.
Can I change the plan after recording some clips?
Yes. Ask for changes in the chat. Clips that stay the same keep their recorded takes, and a clip whose script changed tells you to record it again.
Which AI does the Content Planner use?
The agent you set up in Creavit Studio's AI chat: Claude Code, Codex or Local AI (Ollama).
Keep going
The AI content planner page gives an overview. To film reels with a better camera, read how to use your iPhone as a camera for reels. To post the result, see how to schedule videos to YouTube, TikTok, Instagram and X.